The Evolution of a Blog

Jill Smokler, AKA Scary Mommy

Jill Smokler, AKA Scary Mommy

What started as an innocent on-line baby book to chronicle Jill's stay-at-home days with her children, (Lily, Ben, and Evan) quickly transformed into a vibrant community of parents, brought together by a common theme: Parenting doesn’t have to be perfect. Learn more here.
Jill Smokler, AKA Scary Mommy
Jill Smokler, AKA Scary Mommy
Jill Smokler, AKA Scary Mommy

Latest posts by Jill Smokler, AKA Scary Mommy (see all)

The Evolution of a Blog

 

As I’ve often said, Scary Mommy began as a baby book when my kids ranged in age from newborn through pre-schooler. It started innocently as a blog, but quickly became my lifeline at a time when it seemed no other mothers I knew in real life were struggling the way I was. It was my solace. My community. My sanity.

 

Over the past five years, I’ve watched proudly as other scary mommies have turned to the blog for comfort, camaraderie, and a sense of belonging. Since the early days of my blog, I’ve sought to evolve the site into something more than just a place to post my own personal musings. So much more.

 

The transition has been gradual. First, I introduced the Scary Mommy Society, a place where other bloggers could share their perspective on parenting and the response was overwhelming, with a six month long wait-list at times. Then I developed the Scary Mommy Confessional, so all of those scary mommies who desperately needed a likeminded community but who were not ready to lift the veil of anonymity could share their stories. 273,000 confessions later, and the stories keep coming. Last year, I introduced the Scary Mommy message boards, which today serve as an online community of thousands of (mostly) women who, like me five years ago, know that there are other mothers like them out there. And through Scary Mommy, they’ve found one another.

 

Well, the changes continue. You may have noticed that you have not heard much from me these past few weeks. Instead, I’ve introduced some new writers — sometimes three each day — who are funny and smart and heartbreaking and irreverent and … familiar. Scary mommies are everywhere, and their collective voices are so much more interesting and entertaining than my singular perspective could ever be. And so what once was my personal blog has evolved into a true community for imperfect parenting. A place where we all have our say. As I enter year five of all things Scary Mommy, my priority is to keep bringing to this wonderful community content that makes you laugh. Stories that make you nod your head. Voices that make you feel less alone.

 

This doesn’t mean you’ve heard the last of me. I’ll still be one of those voices; I just won’t be the only one. Some weeks I may have a lot to say, and other weeks I might let you do the talking. My goal is to keep making Scary Mommy a parenting destination like no other on the web. And I can’t do that alone.

 

As always, you can find me on Twitter, Facebook, on my message boards, and you can reach me at jill{at}scarymommy{dot}com.

 

Scary Mommies of the world unite!

Around the web

{ 26 comments… read them below or add one }

1 Pattie Crider January 27, 2013 at 8:13 pm

You were the first Mommy blog I came across…and never left. ;-)
Pattie Crider recently posted..What is creative nonfiction?

Reply

2 Anna January 27, 2013 at 8:13 pm

I’ve been a huge fan of Scary Mommy since way-back-when, love to see how the site has changed and evolved and become (if this is possible) even more amazing. Loved reading all the new voices here these last few weeks!
Anna recently posted..A Great Day Celebrating the Launch of the Peter Rabbit Line at babyGap

Reply

3 Scary Mommy January 28, 2013 at 9:37 am

I love hearing that. Thank you!!!

Reply

4 Ashley January 27, 2013 at 8:17 pm

Although I am not a mommy myself, I’m looking forward to becoming one soon. I have learned so much from reading posts and confessions. I feel like I don’t have to go into parenthood alone anymore. I have a place to ask questions and learn something new from everyday. Thanks!
Ashley recently posted..Cheesy Quinoa

Reply

5 Scary Mommy January 28, 2013 at 9:41 am

I’m really glad the site hasn’t scared you away. :)

Reply

6 My Half Assed Life January 27, 2013 at 8:33 pm

I wish I had known about the blogging world when my guys were little. I wish this site had been there.

Stay at home Mom is the hardest job on earth and it would have been so nice to have this community back then, and know I wasn’t the only one who wasn’t parenting “perfect” and instead just putting one foot in front of the other and hoping we all survived the process.
My Half Assed Life recently posted..My Dad The Superstar, Adored By Many

Reply

7 lesbomom January 27, 2013 at 9:15 pm

I love the guest posts!!!!

Reply

8 Robin | Farewell, Stranger January 27, 2013 at 9:17 pm

Nice work, Jill. Evolution is great, especially if it helps others while helping you accomplish your own goals. (And yes, I did notice!)
Robin | Farewell, Stranger recently posted..On the Move: at Things I Can’t Say

Reply

9 Scary Mommy January 28, 2013 at 9:42 am

I’m glad you did!!! :)

Reply

10 Alexis January 27, 2013 at 9:22 pm

I think everything you do is fantastic and compelling.
I was a fan of yours at Lewis center, 5 years ago at the beginning of your journey, and still am today.
you are amazing.
xx, A

Reply

11 Scary Mommy January 28, 2013 at 12:25 pm

You are the sweetest. And I feel the same way about you.

Reply

12 Amanda January 27, 2013 at 9:29 pm

I love your blog! I love the direction you’ve taken it and I love how you connect people. Rock on!
Amanda recently posted..I Took the Boys to an Amazing Theater and They Made Me Feel Really Old

Reply

13 Alison January 27, 2013 at 9:34 pm

I missed you, that is all.
And, I’m so ever so grateful that I found your blog and this community. Thank you.
xoxo
Alison recently posted..10 Truths I Learned In 3 Years Of Imperfect Parenting

Reply

14 Jenny From the Blog January 27, 2013 at 9:35 pm

I’m a fan and a contributor. It takes a special person to graciously share the work of others. As I’ve said to you, “You and Your Blog are True Phenomenons.”
Jenny From the Blog recently posted..All Moms Are Neurotic Sometimes – Right?

Reply

15 just JENNIFER January 27, 2013 at 9:46 pm

I am totally inspired by the places you’ve taken Scary Mommy, Jill. Definitely still want to hear from you too, but others are great as well!
just JENNIFER recently posted..Weekend Why

Reply

16 Gina Jacobs Thomas (@totallyfullofit) January 27, 2013 at 9:54 pm

Rock on, Jill…rock on.
Gina Jacobs Thomas (@totallyfullofit) recently posted..In Defense of Clothing…

Reply

17 Liz @ PeaceLoveGuac January 27, 2013 at 9:57 pm

I have always respected how innovative and generous you are as a blogger/businesswoman. I’m excited to see where Scary Mommy’s evolution goes next!
Liz @ PeaceLoveGuac recently posted..A simple quiz

Reply

18 Naked Girl in a Dress January 27, 2013 at 9:57 pm

It’s good to know you aren’t disappearing. I am still trying to recover from the loss of Sweetney.
Naked Girl in a Dress recently posted..What Would You Do with Two Hours to Be Completely Self-Indulgent?

Reply

19 Yuliya January 27, 2013 at 10:00 pm

As it should be. Rock on Scary Mommy!
Yuliya recently posted..Snapshots & Snippets: I love you, now go away

Reply

20 tracy@sellabitmum January 27, 2013 at 10:40 pm

Love you. Love your blog. Love all of it. Love this post. xoxo
tracy@sellabitmum recently posted..The One With The 3 Year Old

Reply

21 realmomofnj January 27, 2013 at 10:42 pm

Speaking as a fan, I miss your voice and will take as much of it as I can get when I can get it! If that means it’s only here and there, so be it.
Speaking as a contributor, it is an honor to have the chance to share my experiences with other Scary Mommies and help the overall community grow.
We all love what you’re doing, Jill, and we support your vision for the site and community! You rock!
realmomofnj recently posted..I’m Running Away

Reply

22 Galit Breen January 28, 2013 at 8:18 am

I’m so damn proud of you, what you’ve done and what you’ve become!

You’re nothing short of inspiring!

{Go you!!}

xo
Galit Breen recently posted..Homework: Yay or Nay?

Reply

23 Nicole @MTDLBlog January 28, 2013 at 8:48 am

I think this is a fantastic direction for you to take things here at Scary Mommy. It seems like a natural way to go. Your audience will benefit from the many, many stories and voices through your contributors. This will result in the goal you have for all of us to feel less alone in our journey as mothers. We moms can feel so alone and quite frankly, like epic failures many days. Your blog is refreshing and real and I have no doubt that you’ll choose your contributors carefully and they will connect with us just like you do. I know I’ve already laughed and felt connected and been thankful to read their stories in the short time they’ve contributed already.

But, please keep popping your voice in here too – we’d miss you too much otherwise my friend. :-)

~Nicole
Nicole @MTDLBlog recently posted..In Spite of Life’s Constant Interruptions #ShareYourLife

Reply

24 Ruth Utterback January 28, 2013 at 10:33 am

I started reading you on facebook and although my baby days are long gone, I could really relate to you. None of my friends were going through what I was as a first time mom. They are very funny now but at the time not so much. Looking forward to reading you and they others often.

Reply

25 Jennifer January 28, 2013 at 4:26 pm

Oh I guess I’ll stick around. Kidding. Love you! You couldn’t pry me away.
Jennifer recently posted..The weight of three

Reply

26 Nina January 31, 2013 at 1:06 am

It’s a brilliant transition. You’ve turned Scary Mommy into something of a parenting magazine–but a funny and useful one. Listen, you are ALWAYS ten steps ahead of the rest of us. I’m not surprised you figured out a way to keep the blog going without having to always produce the content yourself. As the kids get older, I think this transition makes so much sense. You’re really a visionary, Jill. I’m serious.
Nina recently posted..This is Three

Reply

Leave a Comment

CommentLuv badge