Entertainment

Book-Scented Perfume Exists, Because Sometimes We CAN Have Nice Things

by Cassandra Stone
Updated: 
Originally Published: 
Powell's Books/Instagram

Because every bookworm knows the instant euphoria of inhaling inside a bookstore — thanks, Powell’s

There is absolutely nothing better than the instant jolt of happiness one feels when one steps inside a beloved bookstore and inhales. Nothing. On. Earth. You know the smell — ink, paper, coffee, and leather. Just a burst of euphoria the minute you walk in and fill up your nose holes with that beloved scent. Good news — you can now wear that scent. Thanks to indie bookstore Powell’s Books, that addictive aroma is now a perfume.

Powell’s Books is a large chain of independent bookstores based in Portland, Oregon, and in the most Portland-y (and genius) move ever, they’ve bottled up our favorite fragrance to sell just in time for the holidays!

“Powell’s” by… well, Powell’s (LOL), is a limited-edition, unisex fragrance that will be available in a 1-ounce bottle packaged in a faux book for $24.99.

According to a news release Wednesday, Powell’s surveyed its customers about what they missed most about the City of Books while it was closed temporarily due to COVID-19. It seems like customers missed sniffing the books as much as browsing and reading them.

“Smell like a million books!” Powell’s wrote on Instagram. “Our limited-edition unisex fragrance, Powell’s by Powell’s, captures the scent of books with subtle hints of wood and violet. Available for preorder now on Powells.com and in-stores on November 27.”

Almost as good as owning the fragrance itself, Powell’s description of it is something to behold: “Like the crimson rhododendrons in Rebecca, the heady fragrance of old paper creates an atmosphere ripe with mood and possibility,” the website reads. “Invoking a labyrinth of books; secret libraries; ancient scrolls; and cognac swilled by philosopher-kings, Powell’s by Powell’s delivers the wearer to a place of wonder, discovery, and magic heretofore only known in literature.”

And, if you’re wondering how they suggest wearing it, a simple spritz is not the answer. The recommendation here gives off major Mr. Bean in Love Actually vibes (“It’s so much more than a bag!” he says as he scoops heaps of cinnamon into Alan Rickman’s cheating-on-Emma-Thompson infidelity necklace gift bag.)

“This scent contains the lives of countless heroes and heroines,” Powell’s writes. “Apply to the pulse points when seeking sensory succor or a brush with immortality.”

You can buy the perfume online now as a pre-order, and in-stores beginning November 27. And if books are your true love, join the Scary Mommy Book Club where you can read books along with fellow moms and bonus — you don’t have to wear pants.

This article was originally published on

Hey, Ready For More?
Sign up for Scary Mommy’s daily newsletter for more stories from the trenches. We’ve got personal takes, life-changing tips, and all the things you need to keep one step ahead of the chaos.
By subscribing to this BDG newsletter, you agree to our Terms of Service and Privacy Policy